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Wednesday, August 19
 

8:30am EDT

Rethinking Your Business Model to Unlock Relevance, Margin, and Growth Across Your Supply Chain
Wednesday August 19, 2026 8:30am - 9:30am EDT
This session challenges traditional thinking by exploring how companies can approach their business differently looking beyond individual components and instead at how paper, envelopes, print, and fulfillment work together as a system. Panelists will share how smarter decisions across these four core areas can drive efficiency, reduce costs, and better align with today’s retail demands. By rethinking how products are sourced, produced, packaged, and delivered, attendees will gain new ideas for protecting margins, improving flexibility, and finding fresh opportunities for growth.
Speakers
avatar for Kim Shannon

Kim Shannon

National Sales Manager, Neenah Paper
Kim Shannon is a National Sales Manager at Neenah Paper with over 20 years of experience driving growth and building strong client relationships. She works with greeting card publishers of all sizes—from major brands to independent companies—helping them identify opportunities... Read More →
avatar for Sue Charlier

Sue Charlier

Greeting Card and Stationery Specialist, Leader Paper
Sue Charlier is an avid greeting card sender with more than 30 years’ experience in printing, paper, finishing, packaging, fulfillment, and envelopes.Throughout her career, she has partnered with greeting card publishers on product development, optimizing print and finishing operations... Read More →
avatar for Liz Richardson

Liz Richardson

Co-Founder, Indigo Ink
Liz Richardson is a co-founder and Co-CEO of Indigo Ink Digital Printing Inc., a full-service print shop located in Columbia, Md.   Liz, along with her husband and business partner, Matt, launched Indigo Ink in 2003, believing this new company could better serve quality driven clients... Read More →
GV

Gerard Vail

French and Finch Paper
Wednesday August 19, 2026 8:30am - 9:30am EDT
Medallion ABCD

11:45am EDT

Lunch and Closing Keynote: Connection Starts With Us
Wednesday August 19, 2026 11:45am - 1:00pm EDT
A look at how the greeting card industry can foster stronger communities through the simple, powerful act of sending greeting cards. This session highlights the real-world impact of connection and reminds us why the work we do matters every day.
Speakers
avatar for Jory Kate Haslett

Jory Kate Haslett

Leanin' Tree
Jory Kate Haslett is the Senior Product Manager at Leanin' Tree, where she has spent more than 15 years developing greeting card and gift collections that connect with consumers in meaningful ways. A lifelong card sender, she still keeps a cherished box of cards received on her first... Read More →
Wednesday August 19, 2026 11:45am - 1:00pm EDT
Medallion ABCD
 
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